Creative ThinkerBrand GuardianMotion DesignerTech ExplorerSocial Media StylistProduct BuilderVisual Creator
Creative ThinkerBrand GuardianMotion DesignerTech ExplorerSocial Media StylistProduct BuilderVisual Creator
Ben Dajka
I’m Ben, an independent senior creative with 12+ years of experience across brand identity, campaigns, digital and motion. I’ve worked across agencies, in-house teams and independent projects, combining creative thinking with hands-on expertise to build distinctive brands and engaging experiences.
From shaping the initial direction to final delivery, I bring ideas to life across multiple channels. My experience includes leading the company-wide rebrand at David Phillips, developing brand and digital creative at Homebound, and delivering B2B campaign work for American Express GBT, GE Grid Solutions and Trend Micro.
My contribution to American Express GBT’s Driving Customer Lifetime Value campaign was recognised with two Bronze B2B Marketing Awards in 2023.
Through Turn21, I partner with businesses, marketing teams and creative agencies on individual projects and ongoing collaborations. Whether it’s developing a brand system, shaping a campaign or providing experienced creative direction and hands-on delivery, I bring the thinking, craft and flexibility to make it happen.
Available remotely for UK and international projects. For collaborations or enquiries, get in touch at info@turn21.uk.
1
Brand Identity
Distinctive identities and scalable visual systems that bring brands to life.
2
Campaign Design
Creative concepts and campaigns that connect with audiences and drive results.
3
Motion Design
Engaging animation and motion graphics that bring ideas and stories to life.
4
Video & Editing
From concept to final edit, creating compelling, brand-led video content.
Core Skills
Brand, campaigns, digital & motion
I work across brand identity, creative direction, campaign development, digital design, motion and video, bringing ideas to life across multiple channels.
My strength lies in connecting the bigger picture with the finer details, from developing creative concepts and scalable brand systems to producing engaging campaign assets, digital experiences and motion content. I combine strategic thinking with hands-on execution to create work that’s distinctive, consistent and commercially effective.
TOOLS & TECH
Creative tools, technology & AI
I work primarily with Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, After Effects and Premiere Pro, alongside Figma for digital design and collaborative workflows.
I also explore emerging AI-powered creative tools to support ideation, visual exploration and production efficiency. I believe technology should enhance the creative process, allowing more time to focus on ideas, craft and delivering better outcomes.
CREATIVE PROCESS
From strategy and concept to delivery
Every project starts with understanding the challenge, the audience and what success looks like. I explore the wider context, ask the right questions and develop creative directions that connect business objectives with compelling visual ideas.
From initial concepts and experimentation through to refinement and final delivery, I balance creative ambition with practical requirements. My approach is collaborative, adaptable and focused on producing work that not only looks good but serves a clear purpose.
COLLABORATION
Working with brands, teams & agencies
I’ve worked across in-house creative departments, agency environments and independent projects, adapting to different teams, workflows and business needs.
Through Turn21, I collaborate directly with businesses and marketing teams or integrate into existing agency structures, providing experienced creative thinking and hands-on support. Whether I’m taking ownership of a project, contributing to a wider campaign or supporting an ongoing creative programme, I value clear communication, shared ideas and building strong working relationships.
